Amanda L. Kliegl © 2014
Strategic Marketing Communications Research and Planning
Conceiving and Coordinating Special Events & Trade Shows (from dinners to multi-day educational junkets, including agendas, speechwriting, invitations, themes)
Communications Audits
Sales/Marketing Copywriting
- sales letters
- direct mail pieces
- forum notices, podcasts, Word of Mouth/viral/social media
- advertorial writing
- editing of advertising
- website editing
Press Release Writing and Distribution
Social Business Programming
Constant Contact Targeted E-mail Marketing Campaigns
Product Launch Strategies/Execution
Press Conferences
User Testimonials
Whitepapers, Annual Reports
Product reviews
Bylines, Tutorials, etc. (under clients’ names or our own names)
Newsletters
Influencer, Consultant & Media Relations
Crisis communications
Pitching Stories/Editorial Opportunities
Organizational/Academic Relations
Negotiating/securing advertising rates
Grand opening - hotels
Groundbreaking ceremonies
Award ceremonies
Tradeshow management and execution
Pitching & securing speaking opportunities
Luncheon/dinner speaking engagement coordination
Speechwriting
Soup-to-nuts special event planning and execution
- Inviting media, including formal and e-invitation sends
- Negotiating and securing event space
- Booking travel / working with third party travel agencies
- Communications/coordination between client and guests
- Direct coordination/logistics management with venue teams