services

customized tools and resources

 

Amanda L. Kliegl Â© 2014

Strategic Marketing

 

Strategic Marketing Communications Research and Planning

Conceiving and Coordinating Special Events & Trade Shows (from dinners to multi-day educational junkets, including agendas, speechwriting, invitations, themes)

Communications Audits

Sales/Marketing Copywriting
     - sales letters
     - direct mail pieces
     - forum notices, podcasts, Word of Mouth/viral/social media
     - advertorial writing
     - editing of advertising
     - website editing

public relations


Press Release Writing and Distribution  
Social Business Programming
Constant Contact Targeted E-mail Marketing Campaigns
Product Launch Strategies/Execution
Press Conferences
User Testimonials
Whitepapers, Annual Reports
Product reviews
Bylines, Tutorials, etc. (under clients’ names or our own names)
Newsletters
Influencer, Consultant & Media Relations

Crisis communications
Pitching Stories/Editorial Opportunities
Organizational/Academic Relations

Negotiating/securing advertising rates

 

 


 

 

SPECIAL EVENTS

 

Grand opening - hotels

Groundbreaking ceremonies

Award ceremonies

Tradeshow management and execution

Pitching & securing speaking opportunities

Luncheon/dinner speaking engagement coordination

Speechwriting

Soup-to-nuts special event planning and execution

     - Inviting media, including formal and e-invitation sends

     - Negotiating and securing event space

     - Booking travel / working with third party travel agencies

     - Communications/coordination between client and guests

     - Direct coordination/logistics management with venue teams